This pie chart shows that most people would expect the newspaper to contain both black and white and colour in the colour scheme of the newspaper. Very few people would expect the newspaper to have thew stereotypical colours of black and white on their own all the way through the newspaper. When I created my newspaper I decided to use both colour and black and white and not go with the stereotypical colours of black and white for a newspaper.
2. How much do you expect a local town/village newspaper to cost?
For my next question I asked people how much they would expect a local town/village newspaper such as the 'Halstead Gazette' to cost. The majority of people who answered the questionnaire said 26p-50p. There wasn't anyone who answered the questionnaire that said it should cost more than £1.00. As the majority of people who answered my questionnaire said a local newspaper should be priced between 26p-50p, I looked at other newspapers such as the 'Halstead Gazette' and the 'Braintree and Witham Times' and decided that I would price my newspaper at 40p.
3. From the stories below, which would you expect to be more likely to appear in a small, local town/village newspaper?
I also asked the people who answered my questionnaire what type of stories they would expect to see. I gave them a list of stories that could appear in a newspaper and gave them a multiple choice answer of which ones they thought would appear in a local newspaper and not a national one. Most people decided a popular story to include and would appear in a local newspaper would be destructive weather conditions in the local area. As the majority of people voted this to be likely to appear in a local newspaper I chose to have this story as the main story on my newspaper but I also included it on the website too. Another two stories which people thought would appear in a local newspaper would be a local place appearing on television and a person turning 100. I therefore chose to included these stories too. I put both on my website but only the local place on television in the newspaper.
4. Do you expect a local newspaper to include adverts?
100% of people on my questionnaire said that they would expect adverts in a newspaper. I also asked people if they thought yes to a newspaper including adverts, what would they expect the adverts to be about? The people who answered this question said they would expect the adverts to be for or about local businesses or local events. I then decided the adverts I would include in my newspaper would be about local businesses or for a local event. I made my advert about a local kitchen company as when I looked through the 'Halstead Gazette' I found that a lot of adverts were about these type businesses such as builders and decorators.
5. Would you expect the stories to have pictures relating to them?
With this question, again 100% of the people who answered this question said yes they would expect the stories to have pictures linked or relating to them. This made it easier to decide on what stories I would include as I would be able to take the pictures first so I knew I would have pictures for the stories and then come up with the stories based on the pictures I had taken.
6. Would you expect a newspaper to have a logo?
Although before asking this question I had looked at other local newspapers such as the 'Halstead Gazette' I saw that they hadn't got a logo to go with their newspaper and this why I asked this question. However, when looking at the results, I found that everyone who answered the questionnaire said they would expect a newspaper to have a logo.
After I had asked people if they thought the newspaper should have a logo, I added a question to this one asking that if thhought yes to a newspaper having a logo, would they expect the logo to be related to the newspaper name and again everyone who answered the questionnaire said yes to this question. As I had chosen the name of 'Castle News' for my newspaper, I decided to use the De Vere logo as the logo for my newspaper as De Vere is linked with the castle in Hedingham.
7. How often do you think a local newspaper should be published?
Even though I wouldn't be publishing my newspaper as an actual newspaper and would only be making one week's copy I decided that I should still ask people how often they would expect a newspaper to be published. Most people answered that they thought a local newspaper for a town/village would be published weekly. I thought I should have this in mind especially when creating stories for the website as most newspaper website I had looked at, included stories from a week or month ago even though the latest newspaper had only been published that day or a day before for example. When creating stories for the website, I added the dates the stories so that it looked as though the newspapewr had published stories the week before but also included the stories that were in that week's edition of the newspaper.
8. Do you think a local newspaper should also have a website?
Most of the local newspapers I looked at did also have a website. I would make a website for my newspaper anyway but I wanteds to see if people thought a small local newspaper should have one. 9/10 people who answered the questionnaire said they thought a newspaper should have a website. However, one person answered no. If someone answered no to the newspaper not having a website, I asked them why they thought a newspaper wouldn't have one. Their answer to this question would because they thought that there wouldn't be enough demand to have a website to accompany the newspaper.
9. Who do you think is the typical audience for a local newspaper?
One question I asked people is who they thought would be the typical audience for a local newspaper. The majority of people answered older people but middle aged people also had quite a majority of the vote too. This audience is reflected in the stories when the people who are interviewed for different things are aged between 40 - 60. This shows that I had already created my newspaper with a target group in mind or thought of the stereotypical newspaper readers which was reflected in the questionnaire results as the people who answered this also had a stereotypical target audience for a newspaper in mind too.
10. If you saw the front page of a newspaper, what would make you want to buy it?
I asked people in the questionnaire what would want to make them buy a newspaper if they saw the front page of it. I gave them an option to choose from pictures, title of the main story, adverts, name of the newspaper or other. As they could choose more than one answer, different people said different things would attract them to a newspaper to buy it. Everyone who answered the questionnaire put title of the main story as one of things that would make them want to buy a newspaper with the next most popular answer being the pictures that were also featured on the front page. Only one person answered that the name of the newspaper would want to make them buy it.
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